Switchboard Launches Send-to-Mobile Capabilities and New Features to Help Users Find Local Businesses Quickly
Mobile directory options, enhanced Yellow Pages data and new mapping technology enable more intuitive local search experiences
BELLEVUE, Wash.-- April 20, 2005 -- Switchboard, a leading online Yellow Pages Web site that makes finding and comparing local businesses nationwide faster and easier, today announced the launch of its new send-to-mobile capabilities along with enhanced mapping and listings features. The new updates help users quickly access in-depth information on local businesses and include integration with mobile devices, new mapping abilities from Microsoft MapPoint Web Service and enhanced data for movie theatres and ATMs.
"The launch of these new features on Switchboard.com is a significant step toward more closely integrating Infospace Directory with Infospace Search and Mobile for an advanced and innovative experience," said Brian Bowman, vice president of product management and marketing at Infospace. "Our ability to offer Web search in addition to the new features and enhanced data for business listings strengthens Switchboard's position as a natural choice to search for any type of local information."
The newly launched features at Switchboard include:
-> Send-to-mobile phone capabilities -- Switchboard.com users will be able to send contact information about a business or person directly to their mobile phone right from the web site. The functionality will be available on most phones through all major U.S. wireless carriers.
-> Microsoft MapPoint Web Service -- Microsoft MapPoint technology provides Switchboard.com users with enhanced local mapping capabilities and directions, including the ability to display multiple Yellow Pages listings on a single map so customers can better understand where businesses are in relation to one another.
-> Enhanced movie theatre listings -- Switchboard.com users can access in-depth data about local movie theatres nationwide, including movie listings and times, as well as the ability to purchase advance tickets online to more than 1,100 movie theatres nationwide.
-> Enhanced ATM listings -- Switchboard.com will provide users a comprehensive offering of ATM listings nationwide and the ability to display those locations on a map.
Switchboard continues to lead in providing millions of Web users each month with comprehensive data on millions of local businesses nationwide. The new features add to Switchboard's user-friendly tools to display detailed business information coupled with the powerful ability to sort and narrow results based on key business attributes.
Infospace, Inc. (Nasdaq:INSP - News) is a leader in private-label search, online directory and mobile entertainment. Infospace consists of two divisions: Search & Directory and Mobile. The Search & Directory division uses its unique metasearch technology to power a portfolio of branded Web sites and provide private-label search and online directory services. Switchboard ( www.switchboard.com ) is part of the Infospace Search & Directory network. It is a leading provider of Internet-based Yellow Pages and white pages that helps consumers by providing a fast, easy solution to finding businesses and people nationwide, and connects consumers with merchants through interactive and innovative directory technology. Infospace Mobile is a global provider and publisher of wireless content, including ringtones, games, graphics and more, as well as infrastructure solutions that help customers build stronger brands and generate revenue. Infospace Mobile distributes its applications through mobile operators, including Cingular Wireless, T-Mobile, Verizon Wireless, Nextel, Sprint, Virgin Mobile, Vodafone, 02, Orange, 3, TIM and Telefonica Moviles.
More information can be found at www.infospaceinc.com